From reading your blogs and comments, it seems most of you understand the importance of knowing your genre.
But it's also important to choose the right "label". Suspense with romantic elements? Or romantic suspense? There are huge differences.
I'm judging a contest right now. Have five entries, judged four. Of those four, only one really, really fits the genre. Two don't fit at all, at least not in the first forty pages. One somewhat fits, but the tone and setting is so different that it isn't quite what I expected.
That's why we need to choose with care what our genre will be. We know there are reader expectations and I think if a book were marketed the wrong way, it could spell The End.
What do you think? If a book is marketed in a genre in which it doesn't quite fit, do you think it will still be successful? And do you know for sure what genre your book is (I know most of you do)?